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09/03/2010
Beyond sports
shoes & clothes
what else could
Reebok offer to
women?*
From march 10th to march 23rd 2010
Chargement en cours...
09/03/2010
 

Reebok is asking you to imagine, design, and tell them what they could do for women other than sports shoes, clothes, accessories, equipment, training classes & sports clubs. No limit to your creativity!!!

Keeping in mind the brand’s territory - “Having fun staying in shape” - & tone - fun, provocative and bold - create a design, sketch, drawing, picture, text or description of the new product Reebok could come up with on the market that would appeal to women.

The target is 18-25 years old women (and on a larger scale 18-35) who are individualistic, active, feminine, practicing individual sports.

Your imagination has no limit, you can extend the brand to anything you think might please that target! Just make sure to address the right audience and integrate the brand’s territory & tone in your submission!


09/03/2010
  • 1st Prize: 1 500 €
  • 2nd Prize: 500 €
  • 3rd to 10th Prize: 250 € each
*Reebok already proposes sports shoes, clothes, accessories, equipment, training classes & sports clubs!