Résultats | Finish Rinse Aid – In a real-life demo idea, show how Finish Rinse Aid makes dishes shinier and drier.

Découvrez les résultats du concours Finish Rinse Aid

Défi

Résumé du concours

In a real-life demo idea, show how Finish Rinse Aid makes dishes shinier and drier.

Amaze us and convince people to use Finish Rinse Aid! Catch their attention with a very creative demo that shows how Finish Rinse Aid achieves shinier and drier dishes.

PDF, 1 page with visuals and text.

Lisez l'ensemble du brief

3 Gagnants 6 Les Favoris de la Communauté 26 Contributeurs 29 Médias Acceptés 18 Pays 6 Langues

Finish Reckitt-benckiser

Thanks a lot to everyone for responding to this creative challenge! At RB, we have been impressed by the great response and the quality of the submissions. Each idea came presented well and with a refreshing breeze of genuine creativity. It was a real challenge to select the winners.
Well done to everyone and keep on thinking creative!
RB Staff

Gagnants Prix du Jury

Sélection de Finish

martindeneuville #1 Prix

martindeneuville 734 470 Score Créatif

Graphisme
Illustration
Ecriture Créative
Design d'Emballage & Etiquette
Photographie
Script et scénarios

Royaume-Uni

#1 Prix de 1 500 € pour Light Glass System

We really liked the idea to bring to life the benefit of using Finish Rinse Aid using “light”. This for us is somehow intrinsically linked to the idea of “clear”, giving to the all demo idea a special place among the territory of one of the main benefit, shine. Regarding a possible in store execution, it is also possible to imagine it to happen in a simple but yet surprising way. Best fit with the brief.

Finish

sunnyrai #2 Prix

sunnyrai 66 450 Score Créatif

Graphisme
Vidéo
Illustration
Animation
Ecriture Créative
Design d'Emballage & Etiquette
Script et scénarios

Inde

#2 Prix de 1 000 € pour Finish - crystal clear demo

We liked this idea because of its simple but powerful message: with Finish Rinse Aid you will have a clean that you can see (because of the glasses). Also the process described well represent a simple but powerful scientific experiment, with preparation, test, and results phase well defined. The use of the dishwasher really keep the focus on the category. Very good fit with the brief.

Finish

marloxx_9 #3 Prix

marloxx_9 377 750 Score Créatif

Graphisme
Illustration
Design d'Emballage & Etiquette
Photographie

France

#3 Prix de 500 € pour Smoky Glasses

We appreciated this idea because of its “magic” edge. Revealing the benefit of using Finish Rinse Aid via the fading away of the smoke remind a magic show set up, creating the right tension for the final “wow” effect: a perfect class with Finish Rinse Aid versus a cloudy one. A good fit with the brief.

Finish